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A backlink is a link on another website that points to your website. Backlinks are also known as external links and inbound links.  When visitors to the website click on one of your backlinks, they will be taken directly to your website. This is called referral traffic. More crucially, backlinks are a vital component of […]

Despite being seriously frowned upon by Google, many website owners still take the risk and buy backlinks. Well, we say seriously frowned upon; technically they go against Google’s terms of service,  xHowever, as clever as Google is, it can’t actually tell the difference between a paid link and an organic link. It is not stupid; […]

Inbound links to a website that is of high quality are one of the most powerful ranking indications for search engines like Google. The presence of numerous highly relevant and well-regarded websites linking to your website is seen by Google as a quality signal indicating that your website possesses significant authority. These authority characteristics increase […]

What is a link building service? Simply put, link building means populating other websites with links back to yours. Link building services invest their time and money in placing these backlinks, thus building your business’s visibility on search engines, and the internet as a whole. How does link building help to build your business? Link […]

Link building has evolved over the years. Currently, SEO experts and marketers have changed everything about link building from once a spammy strategy to trick search engines to more high-quality content. However, SEO link building is still one of the best strategies for making your website easily discoverable and increasing reach. It has also been […]